EBAY REPRICER

An eBay repricer that actually understands eBay.

Most don't. eBay isn't a catalog — and StreetPricer prices it the way it really works.

Built for non-catalog listings.

The engine

Other repricers rely on catalog or UPC matching — so on eBay they can't always tell a real competitor from a lookalike. StreetPricer reprices against confirmed competitors, with AutoLock targeting the right listings automatically.

Competitor or velocity — you decide.

Strategies

The engine auto-switches between competitor-driven and velocity-driven pricing per listing.

Compare on the price buyers actually see.

Calculated shipping

Shipping is part of the eBay price; StreetPricer factors it into every comparison.

Profit Calculator

See the profit before you set the price.

Enter COGS, shipping, and fees once; it does the rest.

Enter COGS, shipping and fees once; StreetPricer shows profit, margin and ROI at both your floor and your sale price before you commit.

AutoMinMax

Min and Max. Auto or manual.

Set Min and Max yourself and we'll use them. Or give StreetPricer a goal and it calculates both back through eBay fees, calculated shipping and COGS.

Change a cost, and both recalculate.

Set a goal — ROI, profit or markup — and StreetPricer works Min and Max back through eBay fees, shipping and COGS.

See what's moving, and why.

Analytics

Competitors, velocity, fast/slow movers, win/loss, ranking, price vs units. A repricer and analytics tool in one.

The Velocity Indicator groups listings by units sold across rolling windows, so you can see what is moving and what is stalling at a glance.

Common questions

Does eBay repricing need UPC or barcodes? –

No. eBay isn't a catalog, so StreetPricer reprices against confirmed competitors using its own matching, with AutoLock targeting the right listings.

How does StreetPricer find eBay competitors? –

It identifies real competing listings rather than lookalikes, and factors in calculated shipping so you compare on the price buyers actually see.

Does StreetPricer include shipping in eBay pricing? +

Yes. eBay buyers see the delivered total, so StreetPricer factors calculated shipping into every comparison — you compete on the price buyers actually pay, not just the item price.

See all eBay Repricer FAQs →

Reprice eBay properly. Start free.

Part of StreetPricer's multichannel repricer.

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